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Auto Trader Reports All-Time High in Consumer Car Buying Interest
- February 21, 2020
- Posted by: Kirsty Sidley
- Category: Automotive Industry
No CommentsThe UK’s leading automotive marketplace, Auto Trader, has reported a bumper month for car buyers visiting their site in January. Up five percent on their previous record set in March 2019, Auto Trader recorded a whopping 58 million visitors across its various platforms. This news shows increasing confidence in dealers being able to move stock
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Drivers are in-market and ready to buy says Auto Trader
- February 13, 2020
- Posted by: John Swift
- Category: Automotive Industry
Auto Trader recorded a record month in January with 58 million cross-platform viewings which it says confirms its view that consumer confidence is growing in the market and more people are looking to change their vehicle. The leading digital portal saw a 5% rise from its previous best set last March and as well as
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Second-hand EVs Sweep SUVs From Top Spot In Used Car Demand
- December 13, 2019
- Posted by: John Swift
- Category: Automotive Industry
Auto Trader has given a dramatic insight into how priorities are shifting among used car buyers with a new report showing that the all-electric Renault ZOE is the fastest-selling second-hand model of 2019. The battery-powered EV displaced the previously unbeatable SUVs and Auto Trader went so far as to describe the breakthrough as marking `the
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Diesels Could Be Making A Comeback In The Used Car Sector
- September 26, 2019
- Posted by: John Swift
- Category: Automotive Industry
Dealers who push the eco-benefits and cost advantages of the latest Euro 6 diesel could see their sales rise as the message gets home that these engines can be cleaner, and cheaper, to run than a petrol or hybrid. For the past four years (since September 2015) all-new diesel vehicles sold in the UK have
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Dealers To Get More Leads From Updated Auto Trader
- August 19, 2019
- Posted by: John Swift
- Category: Automotive Industry
Auto Trader says revised algorithms operating from this week will deliver 10% more leads to dealers as well as more map views, location clicks, website clicks and `saves’. Launched today, August 19th, the evolution of the UK’s largest digital automotive marketplace in the UK means the algorithm powering its search rankings will prioritise results based
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AFV Shortage Means Good Profit Chance For Dealers
- June 27, 2019
- Posted by: John Swift
- Category: Automotive Industry
Used car dealers can make a good margin on second-hand hybrids or electric vehicles with a new report showing their values accelerating into the fast lane with a growth of nearly 5% as demand far outstrips supply. The latest Auto Trader Retail Price Index shows that Alternative Fuel Vehicles (AFV) are seeing spectacular rises and
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How Increasing Your Video Content Can Help Drive Enquiries
- April 16, 2019
- Posted by: Josh Locke
- Category: Automotive Industry, Dealership Websites, Tips For Dealers
It’s common knowledge that consumers are spending a vast amount of their time and money online. It’s more convenient, flexible, and takes less time out of their day. So in a time when they can customise, order, and pay for a vehicle online, video could be your key to standing out from the crowd. Video
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Revhead Ramblings’ Alex Baker Reviews Auto Trader’s New Car Awards Winners!
- June 1, 2018
- Posted by: Alex Baker
- Category: Automotive Industry, Revhead Ramblings
Recently, Auto Trader released the results of their New Car Awards, where over 43,000 motorists had their say and the table shows a wide array of cars, with just one offering from Germany; surprising to say the least…
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Opportunities Created at Each Stage of a Car Purchase
- November 8, 2017
- Posted by: Kari Jones
- Category: Tips For Dealers
Purchasing a car is rarely a straightforward process. According to the 2017 Auto Trader Car Buyers Report, around half of consumers changed their mind about the make and model of car that they were considering buying at least once. These reconsiderations happen at various stages in the purchase process…
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The Importance of Link Building for Used Car Dealers
- September 4, 2017
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Link building involves acquiring hyperlinks, also known as backlinks, that lead from other websites to your own. Backlinks are one of the signals that search engines use to determine the quality and relevance of a website…
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