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Sight unseen’ sales growing for trustworthy websites
- May 22, 2019
- Posted by: John Swift
- Category: Automotive Industry, News
No CommentsDealers whose websites lead buyers through the sales process from start to finish as if they were visiting the showroom are increasingly likely to get orders from buyers even though they won’t have physically seen or driven the vehicle. A new report from AA Cars which surveyed nearly 20,000 in-market people, revealed a fundamental shift
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How Can Car Dealerships Build Customer Trust Online?
- February 20, 2017
- Posted by: Jamie Baker
- Category: Tips For Dealers
Following the publication of a recent report by Auto Trader it has come to light that a meagre 7% of UK consumers trust UK used car dealerships. This puts them below banks, finance companies and even estate agents in terms of how trustworthy people perceive them to be.
This then begs the all important question: what can UK car dealerships do to build up trust with consumers once again online?
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