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Click Dealer Launches New Social Media Management Service
- June 18, 2018
- Posted by: Kari Jones
- Category: News, Products, Search Engine Marketing
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At the beginning of March, Click Dealer introduced a new Social Media Management service to enhance our Search Engine Marketing offering and after its initial success and popularity, we are making it available to all of our dealers. Why Has Click Dealer Released this Product? Today, social media consumes our lives. Currently, there are more
LinkedIn Improves Advertising Options with Carousel Ads
- June 13, 2018
- Posted by: admin
- Category: Search Engine Marketing, Tips For Dealers
LinkedIn continues to improve its services to marketers with the addition of carousel ads for sponsored content. You may recognise these carousel ads as they are almost identical to what you see from brands on Facebook. A carousel ad enables the user to swipe across multiple cards to see more content. On LinkedIn, brands will
Top Three Organic Lead Generation Techniques for Car Dealers
- June 13, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Advertising is expensive. We all know it, and there is nothing we can do to change it. But it is a necessary evil, right? How else are you supposed to gain customers? The answer to that question is organic lead generation. Organic lead generation is about getting customers to come to you, rather than actively
SEO or PPC? Which is Right for My Dealership?
- June 11, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Search Engine Marketing (SEM) is a broad discipline, and SEO and PPC are two of the most popular practices within it. SEO and PPC both aim to increase website visibility to attract more customers, and sales, from the internet. However, they each do this in very different ways. Search Engine Optimisation (SEO) Search engine optimisation
Why Your Dealership Needs Search Engine Optimisation!
- April 19, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Search Engine Optimisation (SEO) is all about helping your website achieve a higher rank in search results pages, increasing the likelihood of consumers clicking through to your website. This will result in more leads and ultimately more sales, and it is a highly effective form of marketing. Below, are the main reasons why your dealership NEEDS SEO!..
How to Create a Website Structure Which Embraces SEO
- March 22, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
At Click Dealer, our SEO experts and web developers have worked together to design a platform that ticks as many boxes as possible for search engines, so that each website that we create for our dealers is optimised and has a strong chance of ranking highly in search results. We recommend devising a strategy for your sitemaps, URL structure and source code before building a website…
Seven PPC Spend Checks Your Dealership Should be Conducting
- March 14, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
To make PPC campaigns as effective as possible, it is important to conduct maintenance regularly. This involves reviewing your adverts to make sure that you are getting a decent return on investment on your PPC spend and that you are not spending too much per click…
Why Ongoing Search Engine Optimisation is so Important for Your Dealership
- March 5, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
SEO is like poker. You can become highly skilled at both, learning the tactics and developing strategies, but ultimately the result is out of your hands. Rather than Lady Luck determining your fate, it is Google, Bing, Yahoo and other search engines and there are numerous variables which influence your ranking – sometimes they work in your favour, sometimes they do not…
Don’t Let Google’s Spiders Crawl the Net Without Getting Caught in Your Web…Site!
- February 22, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
To get noticed by a search engine, you need to think like a search engine. When Google’s bots, or spiders, crawl through web pages, there are certain things that they look for to help determine a web page’s rank on search results pages. We advise that you consider the following aspects of your dealership’s website from a spider’s point of view…
Do You Know Your Social Media Audience?
- February 21, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
In November, automotive social media agency, Marketing Delivery, published the results of a survey which asked 1,000 people between the ages of 18 and 54 about their social media preferences in regard to car dealers…
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