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Tips to Improve Dealership Marketing Online and Offline
- August 2, 2018
- Posted by: Kari Jones
- Category: Automotive Industry, Tips For Dealers
No CommentsThese days, it seems like it’s all about digital, but your marketing strategies should not be limited to the virtual world. Click Dealer is and always has been a huge advocate of embracing digital. We believe that customers should be able to find your dealership easily online, and when they do, they should have the
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Is Your Dealership Ready for the Retail Apocalypse?
- July 30, 2018
- Posted by: Kari Jones
- Category: Automotive Industry, Products, Search Engine Marketing, Tips For Dealers
A significant number of traditional car dealerships have seen dips in revenue, or at least a lack of growth, which can be attributed to the increasing popularity of online shopping and more convenient delivery methods. Experts have termed this surge in e-commerce the ‘retail apocalypse’, after mass bankruptcies in the US retail sector. America has
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Empower Your Customers to Enjoy Automotive E-Commerce with ClickEngage™!
- July 25, 2018
- Posted by: Jamie Baker
- Category: Products, Tips For Dealers
In today’s increasingly online climate, consumers need to make their own decisions, after all, it is their purchasing journey. People are used to the high-levels of customer service experienced on Amazon, eBay and other e-commerce giants and the automotive world is beginning to catch-up with the transactional standards expected today. That’s why with Click Dealer’s
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Why SEO is a Necessity for Independent Car Dealerships
- July 18, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
It is a common misconception that SEO is only for the big fish, but actually, engaging in SEO tactics can be just as beneficial, if not more so, for small, local businesses. The main reason why SEO is so important for small businesses is that it boosts visibility, which helps people find you who might
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Five Link Building Tactics Car Dealers Should Steer Clear Of
- July 16, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Links are one of the biggest search engine ranking factors, and if you want to start bumping up your car dealer website’s position in Google, you need to be creating them! While link building is highly effective, if you don’t do it right, you could do more damage than good, so here are five things
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How to Adjust to the GDPR Changes
- July 12, 2018
- Posted by: Kari Jones
- Category: Automotive Industry, Tips For Dealers
While the tidal wave of GDPR emails has subsided, we are not out of the woods just yet. The new data protection rules call for new, safer methods of handling customer information and retailers must adapt to accommodate this. From a business perspective, you may view GDPR as a slight inconvenience, but as consumers, I’m
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Click Dealer’s Top Tips for Lowering Your Cost Per Click in Google AdWords
- July 9, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
If you are running a pay-per-click (PPC) campaign, you will know that every click your advert receives comes at a cost. The price you pay may seem minimal in comparison to the profit your adverts bring, but those pennies add up! To get the best possible ROI, here are our top tips for reducing your
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How to Perform on Facebook Despite the Latest News Feed Algorithm
- July 5, 2018
- Posted by: admin
- Category: Search Engine Marketing, Tips For Dealers
Earlier this year, Facebook began changing the news feed so that it focuses more on content from friends and family, leaving less room for public posts. As the news of this began to spread around the marketing world, social media managers scrambled for higher ground on other platforms. Pages that haven’t adapted to the changes
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Concerns About Online Vehicle Selling Put to Rest
- July 2, 2018
- Posted by: Kari Jones
- Category: Tips For Dealers
Lately, Click Dealer has been making a lot of noise about our new online retailing software, ClickEngage™ and while many dealers have welcomed it with open arms, others still have concerns about selling online and are unsure whether this product will work for their dealership. We want to try and put these concerns to rest.
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How to Use Instagram Hashtags for Your Dealership
- June 28, 2018
- Posted by: admin
- Category: Tips For Dealers
Wondering which hashtags your dealership should be using on Instagram? In this article, I will help you discover how to use hashtags correctly and efficiently to get the results you need and want on the world’s 3rd biggest social site. Understand the Ingredients in an Efficient Instagram Hashtag Recipe Finding the right hashtags takes time,
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