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6 Key Benefits of Using a Dealer Management System

6 Key Benefits of Using a Dealer Management System

For dealerships across the UK, the benefits of a Dealer Management System (DMS) are clear – it’s essential for driving efficiency and maintaining a competitive edge. By using an all-in-one DMS, you’re streamlining processes and improving efficiencies. Spend less time on double keying of data and additional admin, and more time selling!

1. Streamlined Operations & Stock Control

A DMS centralises functions like stock management, lead handling, sales progression, and performance reporting into a unified platform – no more switching between systems and re-entry of data. This approach saves time and reduces human error.

A DMS needs to support your dealership, right from stock management and quickly responding to leads, all the way through to fully stacked sales deals and KPI reporting.

With ClickDMSᵀᴹ, you have the all-in-one tool to help you efficiently buy, advertise, finance, and sell vehicles combined with a full reporting suite and key insight data.

2. Effortless Multi-Channel Advertising

Modern DMS solutions integrate effortlessly with your dealership’s website and major portals like Auto Trader, CarGurus, and MOTORS. This means stock updates are synchronised in almost real-time, with no need to manually relist or duplicate efforts.

By using pricing insights to understand what the ideal market price is for each vehicle, you can adjust and update on the go. Helping you maximise the profit from every deal.

3. Robust Lead Management & Deal Progression

Lead generation doesn’t stop when the showroom closes. 68% of people are searching and reserving their next vehicle out of normal business hours. By capturing those people ready to buy, and securing that deal – you and your sales team are walking in to sales when you open up your dealership.

ClickEngage™ empowers customers to build full deals (including part exchange, add-ons, and even applying for finance) online 24/7, which then arrive ready to action from the DMS. This ensures you never miss a lead. Plus, with every penny counting, giving customers a way to include value-added products to their deal, such as paint protection and warranty, you’re helping increase your deal value with no additional effort.

4. Comprehensive Reporting & KPI Tracking

Hard numbers drive better decisions. A good DMS with full reporting tools, provides you with key data on margins, profits, lead conversions, VAT reporting, and vehicle performance – right down to make/model analysis. This allows retailers to prioritise the most profitable lines and refine strategies.

5. Time-Saving Integrations

Your DMS is your dealership’s back-office solution. With everything in one place, integrations with other key suppliers and partners, and support for Making Tax Digital – your DMS can help you save time and streamline your processes.

When you’re switching between systems and rekeying information – you’re doubling your efforts. With one streamlined platform, you can reduce the risk of human error and cut your admin time.

6. Scalability, Security & Future-Readiness

Whether you’re just starting out, or you’re a large car supermarket, you need a DMS that meets your needs and adapts alongside your business. As you grow, adjust your stock profile, or adjust your priorities – having a reliable DMS that caters for you is key.

We’ve been working in the automotive industry for over 20 years, working with retailers of all sizes. When your business grows, your DMS grows with you. Keeping you safe in the knowledge that your data is hosted securely.

ClickDMS on an ipad with Single Vehicle Ad page, a desktop with ClickDMS homepage and a mobile showing responsive menu

Not spoken to us for a while?

Our DMS has had a revamp! Upgrading your DMS isn’t just about aesthetic, it’s about empowering your dealership to work smarter, faster, and more efficiently every day. Our in-house teams are continually developing and enhancing our platform to bring valuable features and updates into the system.

Find out why UK dealerships are choosing ClickDMS™ to support their dealership:

Within the DMS we can manage all the customer information in one place, helping us give better customer service. It helps us keep up to date with enquiries, customer expectations and trend analysis. We can also monitor pricing and market data – all in one place within the Worklist.” – CC Cars Ltd

Book a free consultation and explore ClickDMSᵀᴹ today, and experience first-hand how a DMS developed with dealers, for dealers can transform the way your dealership operates.

Powering Dealer Performance for Over 20 Years

Ready to take your dealership’s digital performance up a gear?