- October 22, 2018
- Posted by: Shahinur Miah
- Category: Automotive Industry, News
A new survey by lead management business specialist enquiryMAX has found UK dealers enjoyed a good September for used car sales, which have increased year on year by 11%.
Decrease in Average Used Car Price
The data also displays that the average used car price has dropped 8% from £22,159 in 2017 to £20,396 for this year, along with the value for part exchange vehicles dropping 7.5% to £9,790.
Capitalising on Leads
Managing Director of enquiryMAX, David Boyce commented: “Dealers are seeing a continued profit opportunity in used cars, which is ideal as the new car sector faltered in September.”
Boyce also stated that it’s important that all parts of a dealership work together to drive leads, the strongest of which are leads generated by customers who have done their research before looking at vehicles. Around 40% of consumers buy on the day of making a sales enquiry and 35% of deals are closed within ten days.
Digital communication methods such as the internet continue to dominate as with an increase of 15% for leads while telephone leads declined 4.3%.
To find out about how Click Dealer can help your dealership make the rest of 2018 successful, get in touch via firstname.lastname@example.org or 01782 454354. Alternatively, you can send us a message through our contact page.