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January Sees Another Sales Boom after Sleepy December for Third Year in a Row
- February 19, 2020
- Posted by: Kirsty Sidley
- Category: Automotive Industry
No CommentsCar Dealer Magazine recently reported that motor retailers around the UK experienced a marginal loss for the month of December. While true, this is also the third year in a row that it’s happened – and we’re here to tell you why there’s no reason at all to panic. We compared sales data from ClickEngage
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Margins under pressure this year say independent dealers
- February 6, 2020
- Posted by: John Swift
- Category: Automotive Industry
Independents in the second-hand car and van market face a triple challenge this year which will squeeze margins and make it difficult to grow profits this year compared to last. In its annual ‘State of the Nation’ survey of both franchised and independent retailers, Cox Automotive says that used car dealers will battle three interlinked
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Used Car Videos Reach A Million-a-Month In 2019
- January 22, 2020
- Posted by: John Swift
- Category: Automotive Industry
A well-made video could be the single most influential factor in securing or losing a sale and for the first time last year, one million were made in a single month and put online. Video of a used car or van is regarded as being more important than stills because it supports the dealer’s claim
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Making Your Sales Team Aware Of Outgoing Business Costs Could Increase Conversion Rates
- October 8, 2019
- Posted by: Josh Locke
- Category: Automotive Industry
Explaining the costs of your marketing and advertising as well as breaking down a cost per lead could empower sales execs to boost their efficiency in a challenging quarter where every lead counts. Due to the main driving force behind sales-based roles being the incentive of commission, it’s easy for sales staff to focus on
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Click Dealer’s Accelerator Pack Delivers Exciting Results
- September 23, 2019
- Posted by: John Swift
- Category: Automotive Industry, News, Products
Click Dealer services such as our Accelerator Pack have helped our partners see sales of second-hand vans soar from just over 500 in September 2016 to more than 1,300 this year, and car sales from around 12,350 to 26,250. Monthly sales graphs for Click Dealer customers show healthy and consistent growth in volume over the
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Research Claims Car-buyers Want To Spend More Time With Salespeople
- May 29, 2019
- Posted by: Josh Locke
- Category: Automotive Industry, News, Tips For Dealers
So it turns out that the commonly held belief that consumers can’t stand car salesmen, is a load of rubbish. Research has shown that your typical car buyer wants to spend more time with their salespeople, and it demonstrates that prolonged absences by those salespeople during the purchase process lead to poorer satisfaction with the overall
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How Responding to Customers’ Changing Priorities Will Help You Sell More Cars and Car Finance
- November 30, 2018
- Posted by: Kari Jones
- Category: Automotive Industry, Tips For Dealers
We are currently witnessing a shift in consumption patterns, and this could be key to boosting sales of vehicles and, in particular, car finance deals. Most of us can probably remember when DVDs were the latest trend and we were in awe of this new technology, but now, owning DVDs is old fashioned. Why would
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Opportunities Created at Each Stage of a Car Purchase
- November 8, 2017
- Posted by: Kari Jones
- Category: Tips For Dealers
Purchasing a car is rarely a straightforward process. According to the 2017 Auto Trader Car Buyers Report, around half of consumers changed their mind about the make and model of car that they were considering buying at least once. These reconsiderations happen at various stages in the purchase process…
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