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Longer Test Drives And Showroom Safe Havens Critical To Sales Chances
- September 2, 2019
- Posted by: John Swift
- Category: Automotive Industry
No CommentsDealers who allow more time for solo or accompanied test drives have more chance of getting a deal over the line with male buyers. While positive online reviews and providing a quiet haven in the showroom for them to check other prices work better for women. For both genders though, being confident that they are
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Independents Maintain Advantages Over Franchises and Supermarkets
- August 22, 2019
- Posted by: Josh Locke
- Category: Automotive Industry
Independent retailers held fractionally more used cars and vans last month than a year ago. However, they saw a much bigger stock increase relative to franchised dealers and also to supermarkets. Both held fewer vehicles and took longer to sell them. The latest monthly market analysis by Motors.co.uk reveals a typical stock pool among independent
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Has the Traditional Part-Exchange Process Become Outdated?
- October 17, 2018
- Posted by: Kari Jones
- Category: Automotive Industry, Products, Tips For Dealers
Recent research into consumer attitudes conducted by Motors.co.uk reveals that people dislike the administration, negotiation and part-exchange processes involved in purchasing a car. 1,000 consumers participated in the survey, which aimed to find out their favourite and least favourite experiences in car dealerships. 67% of respondents reported that they enjoyed the experience of viewing cars
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