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What is PPC and how can it help your dealership?
- December 14, 2022
- Posted by: Alison Peters
- Category: News
No CommentsPay per Click advertising, or PPC for short, is a method of putting your business in front of your target market at the point where they are actively hunting for your product. You pay a fee each time someone clicks on your advert, hence the name ‘pay per click’. The most common platform for PPC
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How can Social Media and PPC boost your business in 2022.
- January 11, 2022
- Posted by: Alison Peters
- Category: Search Engine Marketing, Tips For Dealers
Over the last two years, in particular, digital marketing has become a crucial part of all businesses. Despite physical footfall on forecourts starting to return, the digital world is still ruling, and what used to be a support tool is now a major way of keeping business booming. Having an up to date website gives
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SEO Should Be Given More Attention Than Traditional Advertising Methods
- December 6, 2019
- Posted by: Josh Locke
- Category: Tips For Dealers
Car buyers come in more varieties than the cars you stock. Some are well informed and know exactly what make and model of car they want, others just want the best deal possible, some will only buy from a local dealer, and others might be looking for a dealership that provides a specific service. It
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The Benefits of Using PPC Advertising For Your Business
- June 12, 2019
- Posted by: Jamie Baker
- Category: Tips For Dealers
It is vital that dealers are aware that PPC should be considered a huge part of their digital marketing activity but they shouldn’t throw all their eggs in one basket. PPC works best when it is planned to work as part of a fully comprehensive strategy and not used in desperation to chase sales aimlessly.
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The Importance of PPC Bid Optimisation for Dealers
- January 24, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing
PPC advertising uses an auction model, requiring businesses to bid against each other for ad visibility. An advertiser’s bid is the maximum amount that they are prepared to pay for each click that their advert receives and it helps to determine the order in which ads are displayed…
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Why PPC Geo Marketing is a Must For Your Dealership
- September 25, 2017
- Posted by: admin
- Category: Search Engine Marketing
Pay-Per-Click (PPC) Geo-targeting within the automotive industry is a must if you want to improve your leads and conversions significantly…
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