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Five Link Building Tactics Car Dealers Should Steer Clear Of
- July 16, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
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Links are one of the biggest search engine ranking factors, and if you want to start bumping up your car dealer website’s position in Google, you need to be creating them! While link building is highly effective, if you don’t do it right, you could do more damage than good, so here are five things
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How to Adjust to the GDPR Changes
- July 12, 2018
- Posted by: Kari Jones
- Category: Automotive Industry, Tips For Dealers
While the tidal wave of GDPR emails has subsided, we are not out of the woods just yet. The new data protection rules call for new, safer methods of handling customer information and retailers must adapt to accommodate this. From a business perspective, you may view GDPR as a slight inconvenience, but as consumers, I’m
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Click Dealer’s Top Tips for Lowering Your Cost Per Click in Google AdWords
- July 9, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
If you are running a pay-per-click (PPC) campaign, you will know that every click your advert receives comes at a cost. The price you pay may seem minimal in comparison to the profit your adverts bring, but those pennies add up! To get the best possible ROI, here are our top tips for reducing your
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How to Perform on Facebook Despite the Latest News Feed Algorithm
- July 5, 2018
- Posted by: Ronnie Cane
- Category: Search Engine Marketing, Tips For Dealers
Earlier this year, Facebook began changing the news feed so that it focuses more on content from friends and family, leaving less room for public posts. As the news of this began to spread around the marketing world, social media managers scrambled for higher ground on other platforms. Pages that haven’t adapted to the changes
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Concerns About Online Vehicle Selling Put to Rest
- July 2, 2018
- Posted by: Kari Jones
- Category: Tips For Dealers
Lately, Click Dealer has been making a lot of noise about our new online retailing software, ClickEngage™ and while many dealers have welcomed it with open arms, others still have concerns about selling online and are unsure whether this product will work for their dealership. We want to try and put these concerns to rest.
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How to Use Instagram Hashtags for Your Dealership
- June 28, 2018
- Posted by: Ronnie Cane
- Category: Tips For Dealers
Wondering which hashtags your dealership should be using on Instagram? In this article, I will help you discover how to use hashtags correctly and efficiently to get the results you need and want on the world’s 3rd biggest social site. Understand the Ingredients in an Efficient Instagram Hashtag Recipe Finding the right hashtags takes time,
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Do People Actually Want to Buy Used Cars Online?
- June 25, 2018
- Posted by: Kari Jones
- Category: Tips For Dealers
There is a lot of talk in the industry at the moment about giving used car buyers the ability to complete their purchase online, but is this really what they want? Recently, finance solutions provider, iVendi, has released a report about online motor retailing. According to their data, while 79 per cent of consumers say
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Five Social Media Mistakes You Should Avoid
- June 25, 2018
- Posted by: Celine Evans
- Category: Tips For Dealers
Social media allows car dealers to further promote their offering, but there are a number of common social media mistakes you must be sure to avoid…
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Mid-Year Overview of Used Car Market Demand
- June 21, 2018
- Posted by: Kari Jones
- Category: Automotive Industry, Tips For Dealers
With the first half of 2018 nearing its end, it is time to start reviewing your dealership’s performance and looking at improvements to be made in the next half. Generally, it has been a very positive six months for the used car market and auctioneers are seeing high levels of demand, particularly for ready-to-retail stock.
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Why Your Dealership Needs to Utilise Video on Social Media
- June 20, 2018
- Posted by: Ronnie Cane
- Category: Search Engine Marketing, Tips For Dealers
As social media continues to dominate the focus of many marketing strategies, now is the perfect time to review what type of content works best for each platform. Modern day marketing is a battle of attaining attention. Therefore, brands need to focus their efforts where the majority of audiences are today and will likely be