Online reviews are a crucial part of a user’s experience when searching the internet for a reliable used car dealer. For example, when a potential customer searches for a local term, such as “used car dealers near me,” search engines now understand that users highly value reviews when choosing to visit a nearby dealership…
How Can Car Dealerships Build Customer Trust Online?
February 20, 2017
Posted by: Jamie Baker
Category: Tips For Dealers
Following the publication of a recent report by Auto Trader it has come to light that a meagre 7% of UK consumers trust UK used car dealerships. This puts them below banks, finance companies and even estate agents in terms of how trustworthy people perceive them to be.
This then begs the all important question: what can UK car dealerships do to build up trust with consumers once again online?