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The Benefits of Using PPC Advertising For Your Business
- June 12, 2019
- Posted by: Jamie Baker
- Category: Tips For Dealers
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It is vital that dealers are aware that PPC should be considered a huge part of their digital marketing activity but they shouldn’t throw all their eggs in one basket. PPC works best when it is planned to work as part of a fully comprehensive strategy and not used in desperation to chase sales aimlessly.
Vehicle Health Checks Are Important to Build an Ongoing Relationship With the Customer
- June 6, 2019
- Posted by: Josh Locke
- Category: Automotive Industry, Tips For Dealers
Communication is key when it comes to building a loyal customer database. You can bridge the gap between services or new car purchases by inviting customers in for a free vehicle health check. Not only can technicians identify work that needs doing which can help you generate additional profits, but they also allow you to
Click Dealer Leading the Charge in Online Retailing of Used Vehicles in the UK
- June 4, 2019
- Posted by: Jamie Baker
- Category: Automotive Industry, News, Tips For Dealers
Since its launch in January 2018, Click Dealer’s revolutionary online vehicle retailing platform, ClickEngage, has taken the automotive industry by storm, processing a huge £47.6m worth of sales from enquiries generated through the platform. ClickEngage™ can be utilised on any dealership’s website, franchise or independent, through the use of technology integration and the forward-thinking development of
Research Claims Car-buyers Want To Spend More Time With Salespeople
- May 29, 2019
- Posted by: Josh Locke
- Category: Automotive Industry, News, Tips For Dealers
So it turns out that the commonly held belief that consumers can’t stand car salesmen, is a load of rubbish. Research has shown that your typical car buyer wants to spend more time with their salespeople, and it demonstrates that prolonged absences by those salespeople during the purchase process lead to poorer satisfaction with the overall
IMDA gives members free listing on BuyaCar.co.uk
- May 24, 2019
- Posted by: John Swift
- Category: Automotive Industry, News, Tips For Dealers
Members of the Independent Motor Dealers Association are being given a major benefit with a free and automatic listing of their qualifying stock on the BuyaCar.co.uk portal. The IMDA has just struck a deal with the site which boosts its retail stock pool by up to 10,000 cars and gives the association’s 350 members instant
Click’s Top 3 Ways To Improve Mental Wellbeing At Work
- May 16, 2019
- Posted by: Josh Locke
- Category: Tips For Dealers
It’s Mental Health Awareness Week, so we thought we’d offer our thoughts on making sure everyone in your company isn’t suffering from any Mental Health problems because of their job. It might sound ridiculous but a light breakfast and a morning coffee is a good start! 1.) Talk To People Well if this isn’t the
Does Snapchat Have Any Business Functionality In The Car Sales Industry?
- April 29, 2019
- Posted by: Josh Locke
- Category: Automotive Industry, Tips For Dealers
Hold on, just give me a minute, I need to take a selfie… Ok, we’re good. Do you or your business have a Snapchat account? Maybe it’s worth exploring how it could be applied to your business and if getting onboard with the current generation’s favourite app, could add a new window to your business.
Workshop cameras to be as important as spanners says report
- April 29, 2019
- Posted by: John Swift
- Category: Automotive Industry, News, Tips For Dealers
Video will become increasingly important over the next few years so dealers can plug the communication gap between the workshop and customers and build trust, a report says. One in five at management level believe that managing a personalised video will be a core skill for technicians and a must-have for any dealership which does
How Increasing Your Video Content Can Help Drive Enquiries
- April 16, 2019
- Posted by: Josh Locke
- Category: Automotive Industry, Dealership Websites, Tips For Dealers
It’s common knowledge that consumers are spending a vast amount of their time and money online. It’s more convenient, flexible, and takes less time out of their day. So in a time when they can customise, order, and pay for a vehicle online, video could be your key to standing out from the crowd. Video
Google+ is Shutting Down, Save Your Dealership’s Data!
- March 27, 2019
- Posted by: Kari Jones
- Category: Tips For Dealers
Earlier this year, Google announced that it would be shutting down its social media platform. Google+ will be closing its doors on April the 2nd so if your dealership uses it as a marketing channel, you’ll need to take action to save your data! The platform has been around since 2011 and has acquired a
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