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The Increasing Importance of Mobile in Used Car Purchases
- December 13, 2017
- Posted by: Kari Jones
- Category: Tips For Dealers
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In today’s society, our mobile phones are part of everything we do, including buying a car. Weve’s Automotive Research 2017 investigated how mobiles were used throughout the car purchase journey, and below are some key points from the study which show just how important these smart devices are…
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Mobile Targeting: The Basics for Dealers
- October 25, 2017
- Posted by: Kari Jones
- Category: Tips For Dealers
Mobile targeting allows dealers to develop campaigns which are specifically aimed at mobile searchers. Mobile PPC can seem complex and scary but if your advertising campaigns are successful, they could result in a lot more interest in your dealership and higher conversion rates…
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A Car Dealer’s Guide to Twitter
- October 16, 2017
- Posted by: Jennie Darby
- Category: Search Engine Marketing
Twitter is one of the most popular social media platforms in the world, racking up a staggering 300 million monthly users, with 13 million of those based in the UK…
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How Pinterest Can Help Dealers Achieve Their Targets
- October 3, 2017
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Pinterest isn’t the first social media platform that comes to mind when you think of car dealerships, with it’s typically female user base and pages based around DIY tips, animals and fashion. However it can be a great place to aesthetically display your dealership’s collection of vehicles and reach a completely new demographic of potential customers…
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Why PPC Geo Marketing is a Must For Your Dealership
- September 25, 2017
- Posted by: Jennie Darby
- Category: Search Engine Marketing
Pay-Per-Click (PPC) Geo-targeting within the automotive industry is a must if you want to improve your leads and conversions significantly…
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5 Things Your Dealership Needs to Know About Digital Marketing
- September 21, 2017
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Digital marketing can help your dealership be the best it can be, delivering valuable customers and increasing conversion rates…
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What is Snapchat?
- September 13, 2017
- Posted by: admin
- Category: Search Engine Marketing, Tips For Dealers
Launched in 2011, Snapchat is an app that allows you to send images and videos to your friends, which after a number of seconds will disappear once viewed by the person…
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Instagram: What is it? And Why do I Need to be on it?
- September 7, 2017
- Posted by: Kari Jones
- Category: Search Engine Marketing
Instagram seems to have come out of nowhere, becoming immensely popular very quickly, so there is no shame in admitting that you do not have a clue what the trend is all about…
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Why Your Dealership Should be on Instagram
- August 8, 2017
- Posted by: Kari Jones
- Category: Tips For Dealers
With Instagram, you cannot put links to your website, promote your offers or thoroughly inform people about your vehicles like you could with Facebook or Twitter, so why would your dealership need to be on the platform? The main reason is brand development. There are certain features on Instagram that can be used to optimise your company’s image…