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Driving Success: SEO Practices Every Dealership Should Know
- April 23, 2024
- Posted by: Coco Mercer
- Category: Dealership Websites, Search Engine Marketing, Tips For Dealers
No CommentsIn our last webinar, ‘A Dealer’s Guide to SEO,’ we delved into the world of search engine optimisation (SEO) to help your dealership thrive online. Laurren, Click’s Digital Marketing Manager, shared invaluable insights and actionable tips on how to boost your dealership’s Google ranking, ensuring your vehicles are discovered by more potential customers. Curious about
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Demystifying SEO for Dealerships: A Webinar Recap
- March 19, 2024
- Posted by: Coco Mercer
- Category: Dealership Websites, Search Engine Marketing, Tips For Dealers
In our recent webinar, ‘A Dealer’s Guide to SEO,’ Laurren, Click’s Digital Marketing Manager, took the stage to unravel the mysteries of search engine optimisation and shed light on its paramount importance. She showed us how we can get our dealership websites ranking higher on Google searches and seen by more customers. If you weren’t
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Who are the digital marketing team at Click Dealer?
- July 12, 2022
- Posted by: Katie Griffiths
- Category: Automotive Industry, Dealership Websites, Search Engine Marketing
What is digital marketing and how does it work? Everything is now moving online, with everyone using the internet to find exactly what they want and buy it. Because of the increase in online activity, traditional marketing isn’t as effective or as popular as it used to be. Traditional marketing involves advertising in magazines and
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Is The Forecourt-Based Business Model on Borrowed Time?
- October 17, 2019
- Posted by: John Swift
- Category: Automotive Industry
The founder of a multi-award-winning dealership says he can see the time just a few years from now when buyers will expect a fully digital journey from searching to delivery and dealers relying on a forecourt-based business will struggle to cope. Jacob Freshwater, who set up Fresh Motors in Norfolk three years ago, said he
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Increasing Number Of Brits Are Buying A Car Without A Test Drive
- October 9, 2019
- Posted by: Josh Locke
- Category: Automotive Industry
A recent study has found that over a quarter of UK consumers would be happy to buy a car online, having never seen the vehicle in person. It has long been the case that consumers will shop online very comfortably for small value items such as food, toys and clothes. But research now shows that
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End-To-End Digital Journey Fast Becoming The Norm
- October 3, 2019
- Posted by: John Swift
- Category: Automotive Industry
So many retailers have geared their dealerships to take buyers on a fully digital sales journey which they mirror when buying that a fully online and end-to-end business model is fast becoming the norm. Buying and retailing online has transformed the used car industry in recent years to the extent that many dealers can have
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Dealers Need A Digital Rewiring To Keep Pace With Industry Trends
- September 30, 2019
- Posted by: John Swift
- Category: Automotive Industry
Dealers need to carry out a `digital rewiring’ of their business to keep pace with the shift in customer buying trends and the most successful ones will adopt an omnichannel approach. This means they will provide the option of buying entirely online as well as from a physical visit or anywhere in between as they
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Dealers Can Still Tap Into Growing List Of Customers Open To Digital Sales
- July 11, 2019
- Posted by: John Swift
- Category: Automotive Industry
Dealers and the showroom experience they give are still the key factors for two-thirds of used car buyers who say they are not yet ready to buy online – but that still leaves a potential three million fully digital sales a year. In a wide-ranging report called `Evolution of the Car Buyer’, video presentation specialist,
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Click Dealer Shortlisted for the F&I Conference and Awards 2018
- September 24, 2018
- Posted by: Kari Jones
- Category: Automotive Industry, News
Click Dealer will be attending the F&I Conference and Awards 2018 as a finalist in two categories: the Digital F&I Award and the F&I Product Innovation Award. Now in its eighth year, the F&I Conference and Awards celebrates the achievements of businesses within the automotive industry, including car dealers, finance brokers and lenders, insurers and
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Ford Gives Car Buyers an Alternative Way to Shop with New Store in Manchester
- July 26, 2018
- Posted by: Kari Jones
- Category: Automotive Industry
Ford Motor Company has opened its own retail store, situated in Next at the Arndale Shopping Centre in Manchester, introducing a new shopping environment for consumers to buy cars. Consumers can browse and buy vehicles directly from Ford, in a more casual setting than traditional car dealerships. In the new store, you will find the
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