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Opportunities Created at Each Stage of a Car Purchase
- November 8, 2017
- Posted by: Kari Jones
- Category: Tips For Dealers
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Purchasing a car is rarely a straightforward process. According to the 2017 Auto Trader Car Buyers Report, around half of consumers changed their mind about the make and model of car that they were considering buying at least once. These reconsiderations happen at various stages in the purchase process…
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What is Paid Social and How Can it Benefit Your Dealership?
- September 18, 2017
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
With such a huge proportion of people using social media today, it has become a crucial part of marketing strategies and now, more and more dealerships are investing in paid social. But what exactly is paid social and can it be useful for used car dealers?…
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Instagram: What is it? And Why do I Need to be on it?
- September 7, 2017
- Posted by: Kari Jones
- Category: Search Engine Marketing
Instagram seems to have come out of nowhere, becoming immensely popular very quickly, so there is no shame in admitting that you do not have a clue what the trend is all about…
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Why Video Marketing is Important for Dealers
- August 31, 2017
- Posted by: admin
- Category: Tips For Dealers
The importance of using videos to increase your online and digital presence is becoming greater. Not only do videos help dealers to sell more cars, they also increase interaction on your site and are incredibly useful to your customers…
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Is Selling Cars Online the Future for the Used Car Industry?
- August 30, 2017
- Posted by: Jamie Baker
- Category: Tips For Dealers
For decades now, the experience of buying a car has been viewed by the masses as entailing a trip to the dealers, followed by test-drives of numerous vehicles, before eventually plumping for your favourite and haggling the price down with a salesman…
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Is a Sales Process Still Necessary For Dealers?
- August 21, 2017
- Posted by: admin
- Category: Tips For Dealers
For some, the expression can bring back memories of the rigorous process which took place in the 80’s in which no person who walked into the branch went by without being introduced to the manager and a variety of strong techniques were used to intimidate customers into signing for a new car…
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Why Dealers Shouldn’t Miss Opportunities With Walk-Ins!
- July 24, 2017
- Posted by: admin
- Category: Tips For Dealers
The value of an appointment at a dealership is considerably high due to the fact that closing rates increase, referral business opportunities are stronger and long-term relationships are created which can be great for your dealership over the coming years…
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Alternative Fuel Vehicle Sales Expected to Grow
- July 24, 2017
- Posted by: Kari Jones
- Category: News, Tips For Dealers
Recently, there has been increasing concern and public awareness of the impact that diesel vehicles have on the environment. Consequently, there is speculation around the extent to which this will affect the car market and it’s sales…
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