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Top Three Organic Lead Generation Techniques for Car Dealers
- June 13, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
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Advertising is expensive. We all know it, and there is nothing we can do to change it. But it is a necessary evil, right? How else are you supposed to gain customers? The answer to that question is organic lead generation. Organic lead generation is about getting customers to come to you, rather than actively
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How to Create a Successful Leads Strategy
- May 21, 2018
- Posted by: Kari Jones
- Category: Tips For Dealers
Without an effective strategy for generating, managing and converting leads, your dealership could be missing out on a lot of business…
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Why Your Dealership Needs Search Engine Optimisation!
- April 19, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Search Engine Optimisation (SEO) is all about helping your website achieve a higher rank in search results pages, increasing the likelihood of consumers clicking through to your website. This will result in more leads and ultimately more sales, and it is a highly effective form of marketing. Below, are the main reasons why your dealership NEEDS SEO!..
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How to Create a Website Structure Which Embraces SEO
- March 22, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
At Click Dealer, our SEO experts and web developers have worked together to design a platform that ticks as many boxes as possible for search engines, so that each website that we create for our dealers is optimised and has a strong chance of ranking highly in search results. We recommend devising a strategy for your sitemaps, URL structure and source code before building a website…
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Seven PPC Spend Checks Your Dealership Should be Conducting
- March 14, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
To make PPC campaigns as effective as possible, it is important to conduct maintenance regularly. This involves reviewing your adverts to make sure that you are getting a decent return on investment on your PPC spend and that you are not spending too much per click…
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Why Ongoing Search Engine Optimisation is so Important for Your Dealership
- March 5, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
SEO is like poker. You can become highly skilled at both, learning the tactics and developing strategies, but ultimately the result is out of your hands. Rather than Lady Luck determining your fate, it is Google, Bing, Yahoo and other search engines and there are numerous variables which influence your ranking – sometimes they work in your favour, sometimes they do not…
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Don’t Let Google’s Spiders Crawl the Net Without Getting Caught in Your Web…Site!
- February 22, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
To get noticed by a search engine, you need to think like a search engine. When Google’s bots, or spiders, crawl through web pages, there are certain things that they look for to help determine a web page’s rank on search results pages. We advise that you consider the following aspects of your dealership’s website from a spider’s point of view…
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Is Your PPC Campaign Working for Your Dealership?
- January 18, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
A pay-per-click campaign can be a massive asset, but it is not enough to simply launch one, it needs to be nurtured. This means keeping an eye on the figures to see how your campaign is performing. If you are using Google AdWords, it is vital that you understand the basic metrics…
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Is Your SEO Campaign Working For Your Dealership?
- January 10, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing
Search engine optimisation is increasingly popular, and we have seen a significant demand for it amongst our dealers. If you have initiated your own SEO campaign, your main question will be: “Is it actually working?”. After all, its mechanics are not always visible to the naked eye…
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Ten Tips for an Effective Snapchat Marketing Campaign
- November 29, 2017
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Snapchat is unique because the content it features is ephemeral. Because of this, photo quality is less important and businesses must find other ways to make their content valuable to the app’s users. Here are ten tips for your dealership to consider for an effective Snapchat campaign…