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How to Set Up Google My Business for Your Dealership
- November 21, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
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Google My Business (GMB) is a free application that allows you to manage your company’s presence on Google Search, Maps and Google + and access performance data from Insights, Reviews and Analytics in one convenient location. The tool helps local businesses to be found more easily online and it offers numerous benefits for car dealers.
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Can Blogging Improve My Dealership’s SEO?
- October 29, 2018
- Posted by: Kari Jones
- Category: Products, Search Engine Marketing, Tips For Dealers
The short answer to “Can Blogging Improve My Dealership’s SEO?” is yes! A business blog can have a significant impact on your website’s search engine performance. But, it is not enough to just have a blog, as this isn’t in itself a ranking factor and therefore will not on its own earn you a better
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5 SEO Mistakes Your Dealership Should Avoid
- October 8, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
If your dealership has an SEO strategy or is in the process of developing one, there are a number of pitfalls to be aware of. Being a good search engine marketer is not just about knowing what SEO tactics you should be using, but also being aware of the things you must avoid. Listed here
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How to Sell More Cars Online
- September 27, 2018
- Posted by: Kari Jones
- Category: Automotive Industry, Tips For Dealers
Digital retail is becoming an increasingly popular option, but making it work for your dealership isn’t a walk in the park. Making digital vehicle retailing successful requires commitment and building trust with customers. Committing We have seen a lot of our dealers committing to ClickEngage™, adapting their processes to respond to digital enquiries. This dedication
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SEM for Car Dealers: Why You Should be Using Long-Tail Keywords
- September 17, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
If you have looked into creating an SEO or PPC campaign for your dealership, you will know how crucial keywords are. But there are different types of keyword and some can be more beneficial to car dealers than others. Long-tail keywords are those which are very specific to your product or service, whereas short-tail keywords
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Do You Know Where Your Dealership’s Leads are Coming From?
- September 3, 2018
- Posted by: Kari Jones
- Category: Products, Tips For Dealers
Have you ever wondered whether all the time and money you dedicate to generating leads for your car dealership is actually paying off? You may be investing in SEO, advertising, social media marketing and various other tactics to bring in leads, which is great, but to be sure that it is worth the cost and
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How Car Buyers Use Search Engines
- August 6, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
If you want to know whether or not SEO will work for your dealership, you must first understand how your target audience interacts with search engines. The purpose of search engines is to help users find what they are looking for within the billions of web pages that are available. They use complex algorithms to
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Why SEO is a Necessity for Independent Car Dealerships
- July 18, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
It is a common misconception that SEO is only for the big fish, but actually, engaging in SEO tactics can be just as beneficial, if not more so, for small, local businesses. The main reason why SEO is so important for small businesses is that it boosts visibility, which helps people find you who might
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Five Link Building Tactics Car Dealers Should Steer Clear Of
- July 16, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Links are one of the biggest search engine ranking factors, and if you want to start bumping up your car dealer website’s position in Google, you need to be creating them! While link building is highly effective, if you don’t do it right, you could do more damage than good, so here are five things
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Top Three Organic Lead Generation Techniques for Car Dealers
- June 13, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Advertising is expensive. We all know it, and there is nothing we can do to change it. But it is a necessary evil, right? How else are you supposed to gain customers? The answer to that question is organic lead generation. Organic lead generation is about getting customers to come to you, rather than actively