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The Value of Social Media for Dealers
- March 9, 2018
- Posted by: Alex Baker
- Category: Tips For Dealers
No CommentsSocial media can be incredibly valuable. It allows companies to directly engage with their customers and get their brands seen. Determining just how valuable social media channels are, however, is complicated, because the value of a like or a retweet is not exactly something which can be quantified. Networking sites are about building familiarity and trust, so return on investment occurs over time and cannot be easily pinpointed…
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Should Your Dealership be Using Image Overlays?
- March 6, 2018
- Posted by: Kari Jones
- Category: Products, Tips For Dealers
Image overlays are essentially pieces of text, images or digital artwork, which are placed on top of a picture, and the final merged image can be uploaded to your website or advertising portals. An eye-catching overlay can be a particularly persuasive tool…
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Do You Know Your Social Media Audience?
- February 21, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
In November, automotive social media agency, Marketing Delivery, published the results of a survey which asked 1,000 people between the ages of 18 and 54 about their social media preferences in regard to car dealers…
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How to Get Started with LinkedIn Marketing For Dealers!
- February 20, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
LinkedIn was established as a social media platform for forming business networks, but since then it has become so much more! You may not have considered it as a suitable form of B2C marketing, but this site actually has a lot of potential for your dealership…
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Top Tips for Providing a Winning Online Service
- February 12, 2018
- Posted by: Kari Jones
- Category: Tips For Dealers
There are thousands of car dealer websites out there and when customers use them, they will look for something that makes you stand out. Fast response times, commitment to customers and providing a high-quality experience overall will secure leads…
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How Can Used Vehicle Dealers Capitalise On Millennials in 2018 and Beyond?
- January 17, 2018
- Posted by: Jamie Baker
- Category: Tips For Dealers
In recent times, barely a day goes by without an article, news story or study on millennials and their increasing effect on the ever-changing face of consumer culture…
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How to Set Up Your Pinterest Account
- December 8, 2017
- Posted by: Kari Jones
- Category: Tips For Dealers
Pinterest is an often-overlooked social networking site when it comes to business use, but with around 175 million consumers, it provides plenty of potential for conversion…
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The Digital Transformation of Automotive Retail is Here – Don’t Let Your Dealership Get Left Behind!
- November 20, 2017
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Earlier this month, online review community Trustpilot announced the results of a YouGov survey of drivers’ attitudes to car purchases. The opinions of 1,500 British drivers were recorded and the findings revealed that 36 per cent of Millennials (those aged between 18 and 35) would consider buying a car online using a digital method, in comparison to 25 per cent overall…
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A Car Dealer’s Guide to Twitter
- October 16, 2017
- Posted by: admin
- Category: Search Engine Marketing
Twitter is one of the most popular social media platforms in the world, racking up a staggering 300 million monthly users, with 13 million of those based in the UK…
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Why PPC Geo Marketing is a Must For Your Dealership
- September 25, 2017
- Posted by: admin
- Category: Search Engine Marketing
Pay-Per-Click (PPC) Geo-targeting within the automotive industry is a must if you want to improve your leads and conversions significantly…
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