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The Hidden Benefits of Blogging for your Business
- February 18, 2020
- Posted by: Kirsty Sidley
- Category: Tips For Dealers
No CommentsDoes your website have a blog? No? Why not? While blogging might not seem like a pressing matter when you have customers pacing the forecourt, it’s a handy little tool for your dealership to have. A blog, in its simplest form, is a regularly updated section of your website that offers editorial content to your
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Click DMS can help you maximise the potential of your customer data and manage leads
- October 3, 2019
- Posted by: Josh Locke
- Category: Products
It’s important to record your leads and customers digitally in this day and age for a number of reasons. Not only is your data protected from things such as fire, theft, or a computer crashing but the ability to utilise this data is much easier when it’s available to you at the push of a
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Are You Using Your Phone System To Market Your Business?
- August 20, 2019
- Posted by: Josh Locke
- Category: Automotive Industry, Tips For Dealers
It’s no secret that the key to an auto retailer’s success lies in its ability to deliver a positive customer experience. You’re probably on top of your social media marketing, branded vehicles displays, print adverts… the list goes on. But there are some more humble marketing methods that can improve your customer’s satisfaction, reduce loss
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The Key To Understanding Data And The Best Advertising Channels To Maximise Your Marketing
- August 1, 2019
- Posted by: Josh Locke
- Category: News, Tips For Dealers
Running a successful automotive business is hard work. There is very little time to learn about how you can maximise your profits through understanding the hoards of data and where to best focus your marketing budget. We’ve compiled a list of some helpful tips so that you can navigate the relentlessly changing marketing side of
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Tech To Transform Used Car Business In Next Five Years
- June 21, 2019
- Posted by: John Swift
- Category: Automotive Industry
Used car retailers will see online auctions overtake physical sales, franchised dealers will take an even bigger part of the market, sales systems will have to be far more integrated and digital-only dealerships will begin to replace forecourts – all within the next five years. These are some of the predictions from NextGear Capital, part
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The Importance of Branding for Independent Dealers
- March 14, 2019
- Posted by: Kari Jones
- Category: Tips For Dealers
From your dealership logo to your colour scheme and message, branding is a crucial aspect of business. Once you are able to absolutely define what you stand for, you will be able to offer your customers and employees a sense of belonging, which good branding reinforces. Branding can alter how your brand is perceived, it
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How to Boost Parts Sales with Video
- November 28, 2018
- Posted by: Kari Jones
- Category: Tips For Dealers
With competition so high in the used car market at the moment, car dealers must think outside of the box to find ways of maintaining profit margins while keeping screen prices low. Many auto retailers use video as a vehicle health check tool, through which they can reassure customers and create an opportunity to boost
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How to Make Your Dealership’s Marketing Activities Successful
- October 11, 2018
- Posted by: Kari Jones
- Category: Tips For Dealers
When it comes to marketing to customers, the more effort your dealership puts in, the more likely you are to be successful. Car dealers are busy people and it can often be difficult to find time to dedicate to well-thought-out marketing strategies but resorting to bombarding customers with template communications must be avoided at all
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LinkedIn Improves Advertising Options with Carousel Ads
- June 13, 2018
- Posted by: admin
- Category: Search Engine Marketing, Tips For Dealers
LinkedIn continues to improve its services to marketers with the addition of carousel ads for sponsored content. You may recognise these carousel ads as they are almost identical to what you see from brands on Facebook. A carousel ad enables the user to swipe across multiple cards to see more content. On LinkedIn, brands will
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Top Three Organic Lead Generation Techniques for Car Dealers
- June 13, 2018
- Posted by: Kari Jones
- Category: Search Engine Marketing, Tips For Dealers
Advertising is expensive. We all know it, and there is nothing we can do to change it. But it is a necessary evil, right? How else are you supposed to gain customers? The answer to that question is organic lead generation. Organic lead generation is about getting customers to come to you, rather than actively
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